The track is called, "Naina Chaar", and it is a song of love. Discography Filmography Awards and nominations. Kailash Kher, who has written and composed "Naina Chaar", described it as 'a rustic song with earthy lyrics'. As listed by Sony Music India. Also, the campaign received traffic from 70 different countries other than India, thereby giving evidence of the global impact of the song. Besides rising sales, Sony also experienced a record increase in inquiries across multi-brand outlets. Indian pop songs Shreya Ghoshal songs. 
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Discography Filmography Awards and nominations. Kailash Kher, who has written and composed "Naina Chaar", described it as 'a rustic song with earthy lyrics'.
Naina Chaar - Wikipedia
Kailsaa have just recorded the scratch; the production work is underway. The exclusively online initiative by Sony Musicof which the song was a part, was titled 'Project Resound' and it marked the first collaboration between veteran Indian singers Shreya Ghoshal and Kailash Kherwho were asked to share their knowledge about music genres and Indian languages.
The Times of India.
This page was last edited on 25 Septemberat kailaas As listed by Sony Music India. The mission was aimed at presenting a pristine form of music through their vocal and musical abilities, which was beyond the boundaries of the music of Bollywood or filmi music. This collaboration is different because here we have two established voices teaming up, rather than one veteran and one upcoming, which is what one usually sees on these shows.
Naresh Kamath Paresh Kamath. The power of recommendation commanded by celebrities can kaklasa leveraged only when the brand message is not all about pushing products.
The 'Project Resound' web concert, held on 12 September from 4 p. It will enable them to enjoy sound quality as recorded in a studio.
Kailasa Rangele by Kailash Kher on iTunes
The track is called, "Naina Chaar", and it is a song of love. It was released on 16 September by Sony Music India. By using this site, you agree to the Terms of Use and Privacy Policy.
The 'Project Resound' were shot over 45 days and were digitally released as nine web episodes by a Delhi-based production house UnCommonSense Films. Indian pop songs Shreya Ghoshal songs. The official song was digitally released on 16 September Also, the campaign received traffic from 70 different countries other than India, thereby giving evidence of the global impact of the song. Besides rising sales, Sony also experienced a record increase in inquiries across multi-brand outlets.
Regarding this, Sanjeev Jasani, senior vice-president of OgilvyOne, stated in an interview— "We understood early on that no product advertising could achieve our client's objectives. Also, the company observed how closely young music lovers follow their music idols. MTV Unplugged Season 6. Retrieved 17 April Views Read Edit View history.
Naina Chaar
Archived from the original on 20 April A research by Nielsen Holdings also revealed a remarkable success of Sony. Sony wanted to target music lovers who were listening to music on-the-go.
From Wikipedia, the free encyclopedia. Retrieved from " https: Retrieved 19 April It was also decided that the singers' collaboration would be recorded in series and presented in the form of an episodic documentary, such that music lovers too could experience the process of composing music.
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